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Analyst loyalty

Source Mantra Inc Dallas, Texas
analyst business analyst analyst project manager manager loyalty marketing marketing onsite direct support team materials lead financial
October 1, 2022
Source Mantra Inc
Dallas, Texas
FULL_TIME


Dallas TX (hybrid mode, Monday Wednesday Friday onsite)


The Business Analyst, IT Loyalty provides direct support to IT Loyalty team by supporting the Project Manager in the development of materials in support of the planning and execution of IT projects.


With the guidance of a Project Manager the Business Analyst actively supports all aspects of the projects from start to finish with a particular emphasis on requirements development and participation project quality activities.


The Business Analyst may occasionally serve as the project lead on smaller, well-defined projects or provide support to IT Managers in project initiation activities.


Essential Responsibilities



  • Analyze the impact of loyalty marketing programs utilizing both quantitative and qualitative measures

  • Forecast the financial impact of future loyalty program initiatives

  • Analyze customer-level data to understand customer behavior and trends to provide strategic recommendations on ways to optimize and refine promotional activity

  • Strategic pricing of rewards to meet organization's goals

  • Fraud detection surrounding redemption of rewards



Dallas TX (hybrid mode, Monday Wednesday Friday onsite)


The Business Analyst, IT Loyalty provides direct support to IT Loyalty team by supporting the Project Manager in the development of materials in support of the planning and execution of IT projects.


With the guidance of a Project Manager the Business Analyst actively supports all aspects of the projects from start to finish with a particular emphasis on requirements development and participation project quality activities.


The Business Analyst may occasionally serve as the project lead on smaller, well-defined projects or provide support to IT Managers in project initiation activities.


Essential Responsibilities



  • Analyze the impact of loyalty marketing programs utilizing both quantitative and qualitative measures

  • Forecast the financial impact of future loyalty program initiatives

  • Analyze customer-level data to understand customer behavior and trends to provide strategic recommendations on ways to optimize and refine promotional activity

  • Strategic pricing of rewards to meet organization's goals

  • Fraud detection surrounding redemption of rewards

  • Maintain and grow the database of loyalty marketing program learnings

  • Last updated : 2022-09-23


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