Content Marketing Manager - Kimpton Home Office Remote
Kimpton Hotels and Restaurants
Remote
content
content marketing
marketing
marketing manager
manager
remote
content
people
marketing
sales
digital
content marketing
manager
January 7, 2023
Kimpton Hotels and Restaurants
Corona, California
*Why We're Here
We believe heartfelt, human connections make people's lives better.
Especially the people who work here.Our founder, Bill Kimpton rebelled against impersonal, generic hospitality that makes people feel disconnected.
He initiated a new boutique hotel standard and environment where people could connect, from the heart.
That was the goal then, and it is still our purpose today.Your work here has meaning.
You're here to improve the lives of coworkers, guests, owners, communities, and together we make that happen.
It's what drives all that we do.
Every day you can improve lives in your own, unique way and you can expect the same in return.
It all starts with you.
How We're Different
Our San Francisco-born entrepreneurial spirit and zest for life kick started this culture in 1981, and it shines through to this day.It all flows from you.
The lively, rebellious, genuine you - with your diverse background, talents, experiences, and plucky personality - is fully welcome, and celebrated here.
Because we know that when people can be themselves at work, they shine.That's what we seek out and celebrate.
It's people of all kinds who share a knack for creativity and self-leadership.
People who don't need to be told what to do to get things done.
People who have an innate passion for making others' lives better.It adds up to a work environment that's a bit quirky, irreverent, exciting, uncommon, empowering, and downright exceptional.
Guests feel it; you'll feel it too.
What You'll Do
Overview
As Content Marketing Manager at Kimpton, you'll be focused on driving growth by increasing brand awareness and generating demand for our hotels and restaurants.
We re looking for a Content Marketing Manager to conceptualize and create unique and effective content.
You ll generate all types of content, from thought website content, to product blog posts, social media posts, ads and sales enablement materials.
You ll also write compelling email and web copy, and help refine Kimpton s brand voice and tone.
Reporting
Reports to the Senior Manager, Digital Projects
Responsibilities
This position will be remote based and coordinating with the digital center of excellence and will provide digital marketing support all Kimpton Hotels and Restaurants.
Responsibilities include, but are not limited to:
Manage content production, from idea to draft to design and publication+ Manage new website build outs from beginning to end+ Collaborate with sales and product marketing on sales enablement content including case studies, data-driven blog posts and PDFs, and educational content about our products+ Manage content calendar and proactively uncover new opportunities for content creation and distribution which align with overall business and marketing objectives+ Maintain on-going communication with all relevant stakeholders regarding the status of active projects and provide feedback/metrics for completed projects+ Develop a thorough understanding of our target audience and buyer profiles as well as effective engagement strategies at each stage of the sales cycle+ Collaborate with the digital marketing team on content distribution and SEO+ Create and keep business listings current; Yelp, Opentable, Yext, Tripadvisor+ Help analyze content performance+ Well organized and creative, with a high sense of accountability and integrity.
Qualifications
+ 3+ years of experience in marketing, with at least 2 years in a content marketing or writing role+ You re equally comfortable writing, developing new content ideas, and thinking about ways to promote our content+ Solid framework of concepts in overall digital media landscape+ You have a cross-functional mindset and experience collaborating with contributing writers, sales teams, and growth marketers+ Self-driven, passionate, and comfortable working with remote teams.+ Contribute to a unified brand point of view for hotels and restaurants+ Demonstrates curiosity and thirst for learning+ Knowledge of the most current marketing systems and tools, trends, and best practices to help guide clients to desired outcomesDifferences make a difference.
We are committed to creating a culture that reflects the diversity of our hotel and restaurant guests.
With that goal in mind, we encourage each of our employees to understand, accept, and celebrate differences among people.
That includes different personalities, lifestyles, work styles, education, and experience.
We also welcome and embrace people of all races, ethnicities, ages, religions, physical abilities, sexual orientation, gender identities and genders.
For our complete EEO policy click here ( .
Be Yourself.
Lead Yourself.
Make it Count.
We believe heartfelt, human connections make people's lives better.
Especially the people who work here.Our founder, Bill Kimpton rebelled against impersonal, generic hospitality that makes people feel disconnected.
He initiated a new boutique hotel standard and environment where people could connect, from the heart.
That was the goal then, and it is still our purpose today.Your work here has meaning.
You're here to improve the lives of coworkers, guests, owners, communities, and together we make that happen.
It's what drives all that we do.
Every day you can improve lives in your own, unique way and you can expect the same in return.
It all starts with you.
How We're Different
Our San Francisco-born entrepreneurial spirit and zest for life kick started this culture in 1981, and it shines through to this day.It all flows from you.
The lively, rebellious, genuine you - with your diverse background, talents, experiences, and plucky personality - is fully welcome, and celebrated here.
Because we know that when people can be themselves at work, they shine.That's what we seek out and celebrate.
It's people of all kinds who share a knack for creativity and self-leadership.
People who don't need to be told what to do to get things done.
People who have an innate passion for making others' lives better.It adds up to a work environment that's a bit quirky, irreverent, exciting, uncommon, empowering, and downright exceptional.
Guests feel it; you'll feel it too.
What You'll Do
Overview
As Content Marketing Manager at Kimpton, you'll be focused on driving growth by increasing brand awareness and generating demand for our hotels and restaurants.
We re looking for a Content Marketing Manager to conceptualize and create unique and effective content.
You ll generate all types of content, from thought website content, to product blog posts, social media posts, ads and sales enablement materials.
You ll also write compelling email and web copy, and help refine Kimpton s brand voice and tone.
Reporting
Reports to the Senior Manager, Digital Projects
Responsibilities
This position will be remote based and coordinating with the digital center of excellence and will provide digital marketing support all Kimpton Hotels and Restaurants.
Responsibilities include, but are not limited to:
Manage content production, from idea to draft to design and publication+ Manage new website build outs from beginning to end+ Collaborate with sales and product marketing on sales enablement content including case studies, data-driven blog posts and PDFs, and educational content about our products+ Manage content calendar and proactively uncover new opportunities for content creation and distribution which align with overall business and marketing objectives+ Maintain on-going communication with all relevant stakeholders regarding the status of active projects and provide feedback/metrics for completed projects+ Develop a thorough understanding of our target audience and buyer profiles as well as effective engagement strategies at each stage of the sales cycle+ Collaborate with the digital marketing team on content distribution and SEO+ Create and keep business listings current; Yelp, Opentable, Yext, Tripadvisor+ Help analyze content performance+ Well organized and creative, with a high sense of accountability and integrity.
Qualifications
+ 3+ years of experience in marketing, with at least 2 years in a content marketing or writing role+ You re equally comfortable writing, developing new content ideas, and thinking about ways to promote our content+ Solid framework of concepts in overall digital media landscape+ You have a cross-functional mindset and experience collaborating with contributing writers, sales teams, and growth marketers+ Self-driven, passionate, and comfortable working with remote teams.+ Contribute to a unified brand point of view for hotels and restaurants+ Demonstrates curiosity and thirst for learning+ Knowledge of the most current marketing systems and tools, trends, and best practices to help guide clients to desired outcomesDifferences make a difference.
We are committed to creating a culture that reflects the diversity of our hotel and restaurant guests.
With that goal in mind, we encourage each of our employees to understand, accept, and celebrate differences among people.
That includes different personalities, lifestyles, work styles, education, and experience.
We also welcome and embrace people of all races, ethnicities, ages, religions, physical abilities, sexual orientation, gender identities and genders.
For our complete EEO policy click here ( .
Be Yourself.
Lead Yourself.
Make it Count.
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