SFMC Developer

GNC Remote
marketing cloud salesforce sales mobile platforms automation email management tools team data data driven

Job Summary

The Ecommerce Sales Force Marketing Cloud (SFMC)Developer is a key development resource for the GNC Ecommerce IT team. They have a deep understanding of current technologies deployed and understand how they support the overall ecommerce business objectives. This role will also support mobile and voice-based ecommerce platforms.

Essential Duties and Responsibilities

  • Design, build and execute data driven marketing automation journeys to communicate via periodic emails, mobile push notifications SMS, etc.

  • Work with internal stakeholder teams to understand opportunities to maximize consumer relationships, then implements change inside Salesforce Marketing Cloud implementation

  • Develop email templates, which will include coding of emails using HTML, CSS and AMPscript

  • Leverage Journey Builder to deliver multi-touch communications

  • Create SQL queries in Automation Studio to segment audiences

  • Build analytics reports and dashboards to provide visibility into marketing campaign/email results and measure effectiveness

  • Respond to common business requirements and perform administrative functions within Marketing Cloud

  • Maintain best practices for Marketing Automation Platforms, including troubleshooting, naming conventions, list management, etc.

  • Provide troubleshooting / first line of support for stakeholders working on deliverables and encountering errors or technical issues with SFMC or Sales/Service Cloud platforms

  • Additional duties as assigned

Job Specifications

  • Bachelor’s Degree in Information Technology or related field; or an equivalent combination of education and experience sufficient to successfully perform the key accountabilities of the job required

  • Advanced degree (MBA, Master’s) preferred

  • 3+ years of relevant email experience on the Sales Force Marketing Cloud and 3+ years of IT experience, specialize in Salesforce CRM/SFMC preferred

  • Proficient in SQL/AMP Script/HTML and CSS to deliver mobile responsive emails to customers

  • Advanced level of knowledge with the API frameworks and integrations with other systems

  • Prefer to have Salesforce Admin and/or Salesforce Service Cloud platform experience

  • Proficient in more than one development platform/language.

  • Strong QA process experience

  • Overall knowledge of CRM technology infrastructure and how different tools/services/functionality integrate and facilitate data-driven marketing

  • Prior managerial/supervisory experience preferred

  • High degree of proficiency MS Office Suite, Outlook & Internet applications

  • Strong analytical, prioritizing, interpersonal, problem-solving, presentation, budgeting, project management (from conception to completion), & planning skills

  • Strong verbal and written communication skills (including analysis, interpretation, & reasoning)

  • Solid understanding and application of mathematical concepts

  • Ability to develop and maintain collaborative relationships with peers and colleagues across the organization, as well as, internal and external clients

  • Ability to work well autonomously and within a team in a fast-paced and deadline-oriented environment.

  • Ability to work with and influence peers and senior management

  • Self-motivated with critical attention to detail, deadlines and reporting

  • Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals.

  • Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.

  • Ability to read, write, and comprehend simple instructions, short correspondence, and memos

  • Possess a mechanical aptitude; ability to use a large variety of hand tools and basic knowledge of power tools and forklifts.

  • Ability to work overtime as necessary

  • Must have current driver’s license.



GNC Holdings, LLC is an Equal Opportunity Employer



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