Paid Media Specialist - Remote[69263]

Our client, a leading streaming service, is looking for a creative, passionate, and long term freelance Paid Media Specialist to join their Growth Marketing team.

This role is 100% remote, working EST hours, 40 hours per week, 12 month engagement.

What you'll be doing:

• You will develop, execute and optimize multi-channel performance campaigns-driving awareness, traffic, signups, leads, and purchases for our self-serve ad platform across key English and international markets.
• Campaign creation and execution across Google (Search, YouTube, Display), Facebook, Instagram, LinkedIn, Twitter, and other ad platforms.
• Coordinate asset trafficking with internal stakeholders and external agencies to ensure timely deliverables.
• Analyze performance and define optimization tactics to improve campaigns performance.
• Monitor, analyze, optimize and produce campaign reports on a regular basis.
• Test and design campaign-level optimization strategies to improve ROAS and hit KPIs.
• Participate in internal campaign/marketing strategy planning.

About you:

• 3 + years of strong digital media buying and execution experience across key digital paid media channels, including but not limited to social platforms, google ads, video, and display.
• Strong analytical skills and savvy using Excel and Google Spreadsheet.
• Strong familiarity with keywords and big datasets.
• Strong understanding of Google Analytics and Adwords.
• Fluent in campaign analysis and reporting across all standard paid media KPIs.
• Well-versed in ad platform-specific creative and performance best practices.
• Familiarity with marketing funnels + attribution analysis.
• Strong project management and communication skills, localization experience is a plus.
• Previous experience with Smartly, mParticle is a plus

What's in our benefits packages:

• Medical, Dental, and Vision Insurance
• Life Insurance
• 401k Program
• Commuter Benefit
• eLearning
• Education Reimbursement
• Ongoing Training & Development
• *To qualify for our benefits package, you must work over 30 hours per week and the length of assignment must be a minimum of 10 weeks.

At Onward Search, our job is to find you dream jobs.

• We are creatives, marketers and digital wizards who use our talents to connect talented people with the nation's leading brands. And our relationship won't end with your start date.
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• DE&I is not just our promise, it's our passion.
• Onward Search is an equal opportunity employer dedicated to a policy of non-discrimination in employment regarding race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other classification protected by federal, state and local laws and ordinances.
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