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Data Analyst

Investis Digital Phoenix, Arizona
data analyst data digital analytics marketing people google collaborate analyst design tools strategy
October 4, 2022
Investis Digital
Phoenix, Arizona

Job Description

Salary:

WANTED Amazing... Innovative... Creative. . .Motivated. . .Passionate. . .Driven Data Analyst Ready to drive change. . .lead. . .grow with us. . .challenge themselves. . . make an impact!


With over 20 years industry experience and a portfolio of prominent global clients, Investis Digital elevates brands by providing engaging, intelligent, and strategic end-to-end digital solutions. We combine effective storytelling with innovative digital services to engage businesses with their target audience. We unite compelling communications, intelligent digital experiences, and performance marketing to craft a seamless presence for our clients, positively influencing the awareness, affinity and action of the people that matter most.


The Role:

The Data Analyst will work to collect, organize and transform raw data to support overall strategy, design, and structure for digital projects. The Data Analyst will play a vital support role as you collaborate on efforts to measure, tag, and deliver on client needs. You ll put your Google Analytics skills to the test and work to become a client-facing subject-matter expert.


What You ll Be Doing:

  • Support overall strategy, design & structure for digital properties in measurement and tagging
  • Ensure data integrity and accuracy of all online and web analytics data via continual monitoring, assessment, and auditing of site tracking and tags
  • Identify data errors and opportunities, propose and implement solutions
  • Coordinate with teams on tagging strategies for marketing campaigns
  • Compile, integrate, and analyze data from multiple sources to identify trends, expose new opportunities, and answer ongoing business questions
  • Understand client objectives and underlying questions to define and implement meaningful KPIs to measure success
  • Visualize data in reports that clearly convey meaningful insight to clients
  • Communicate analytics finding and actionable recommendations to improve marketing performance to various levels of stakeholders
  • Support management and upgrades of analytic tools based on the business needs
  • Support design and creation of reporting dashboards that ensure data consistency
  • Efficiently manage ad hoc requests in combination with long-term projects
  • Be the advocate for the customer s online experience by continually reviewing sites performance and recommending areas for tracking optimizations
  • Collaborate to define a framework for enhancing reporting and insights, including integration of customer journey focused metrics, attribution modeling, and enhanced ecommerce functionality


Who You Are:

  • Passion for all things data with the ability to analyze, organize, and build data sets
  • Strong understanding of data analytics ecosystems and optimization approaches that enhance the digital experience, customer journeys and channel related revenues
  • Experience working with Microsoft Excel, or similar data system, to organize, manage, transpose, and visualize data sets
  • Strong analytics, decision-making, problem-solving skills and abilities. Loves puzzles, developing hypothesis, and finds enjoyment in solving them
  • Previous exposure with Google Analytics, Google Tag Manager and Google Data Studio
  • Understanding of digital marketing strategies, best practices, tactics and the tools to measure them
  • Proficient in Microsoft Office Suite (Excel, Outlook, Word) and/or Google Suite (Sheets, Gmail, Docs)
  • Ability to work independently in a fast-paced and dynamic environment- well organized, meet deadlines, and have an effective work ethic
  • Excellent verbal and written communication skills - you can make a clear case for what you're suggesting, and why, based on the data and research
  • Demonstrated ability to manage multiple analytical projects, develop project plans, and communicate with various levels of management
  • Business savvy with the ability to think critically and strategically
  • Driven mentality with a hunger to learn new skills and a passion for growth
  • Working knowledge of HTML, JavaScript, and SQL, is a plus
  • Working knowledge, or experience, working with data visualization tools like Tableau or PowerBI, is a plus
  • Marketing agency experience, a plus


Why Join Us?

The Opportunity: We pride ourselves on innovative excellence and our people are at the forefront of growth and evolution. At Investis Digital you will have the opportunity work with world class clients and make a significant impact their business while gaining experiences to grow professionally.


Our People: You will work with some of the most talented people in the industry and learn from true experts in the industry


Our Clients: We collaborate with the world s leading brands see examples of our work here.


Get Involved: If you re looking to add value outside of your day-to-day responsibilities, you re welcome to join our DE&I and social committees, addressing are variety of topics including CSR, wellbeing, and sustainability.


Our Perks: We provide all the necessary support and rewards to make your life and wellbeing comfortable, including:

  • Hybrid work schedule with 20 days annual leave
  • Health care benefit plan options, available on your first day!
  • 401k retirement plan with company match
  • Annual bonus and incentive plans, for eligible roles
  • Paid community give-back volunteer days
  • Regular social activities to promote team collaboration and community networking


Our Working Model:

Our people are the forefront of our success - We embrace a culture of skilled, creative, diverse, and trailblazing professionals with a passion for excellence in everything they do. Our teams collaborate with global teams in-office and virtually to ensure delivery of the best services to our clients. We hire great talent and give them the runway to achieve greatness!


An Inclusive Workplace:

Investis Digital is an Equal Opportunity Employer. We aim to foster an environment that desires and recruits diverse talent, cultivates a culture that celebrates all identities, life experiences, perspectives, and ensures equal opportunity for all.


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